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Ryan Sciamanna is an entrepreneur in Greater Cincinnati. He started his 1st business in 2009 & sold it in 2018. He's been playing around on the internet ever since making passive income & providing web services to businesses.

We hope as a business owner you are well aware of the importance of Google Reviews.  You can even expand this to include reviews left on other online platforms, but nothing will boost your SEO like reviews left on Google’s platform.

Since we are confident you well aware of the positive impact having numerous reviews with a high average rating has on your business’ overall online presence, we will focus on some more advanced topics in this article.

How to Build Your Online Review Count

Step 1: Ask for reviews!

Seems obvious, yet so view businesses ask their customers to leave reviews.  You greatly increase the chance you will get a review simply by asking for it.

How can you ask your customers to leave you a review?

There are a couple of ways you can ask your customers to leave you a review.  The first would be to ask them verbally.  This is great but is unlikely to lead to very many reviews.  The problem is the average consumer does not know how to leave you a review!

Much better alternatives to verbally asking for a review include emailing your customers a direct link or texting them a direct link.  You can also post a link to social media or have it on your website.  This method takes the friction out of the process.

Where are the best places to build reviews online?

The very best place to build your review count is on Google.  You need to have a verified Google My Business for your business to be able to have someone leave you a Google Review.  Google My Business now supplies a direct link you can share to make it quick and easy for your customers to leave you a review on Google.  The one caveat is that your customer will need to have a Google Account to be able to leave you a review on Google.  If they have a Gmail, they have a Google account.  Custom emails can also be used to create Google Accounts.

Here is the general list of best places to build reviews online for most businesses:

  1. Google
  2. Yelp
  3. Facebook
  4. Nextdoor
  5. Industry-Specific*

*Industry-specific sites vary based on the type of business.  Realtors, lawyers, and doctors are great examples of business types that have well-respected platforms where you could benefit from building your review count.  Service providers should take advantage of the review feature of websites such as Angie’s List and others.  If you are in the tour or hospitality business, Tripadvisor and other sites are worth spending some money, time, and energy building review counts.

Invest in a Review Fetching Service

If you have more time than money in your business, maybe reaching out to your customers for reviews should be done manually.  We’d still argue your time still would be better spent working on your business instead of trying to fetch reviews.

Review fetching services are cheap and effective.  That is the bottom line.  Considering how important Google Reviews are, we feel any business serious about competing online in 2021 and beyond must build their review count on Google specifically.

Whether you use a tool or do this manually, the process of building reviews is rather simple and straight forward.  The main thing to do is ask!

Blipp Reviews

Optimized SEO and Websites performs online marketing services for AA Home Inspection.  Mike with AA Home Inspection told Ryan about Blipp Reviews.

Blipp Reviews automates the process of asking your customers for reviews using well-timed and well-crafted emails and SMS messages with a safeguard against receiving a bad review, 3-stars or below for an example.  If someone tries to leave you a 3-star or lower review, they will actually be sending you an email with the content of their review and NOT posting it to Google or elsewhere!

Ryan recently tried it out for himself and collected 17 reviews in a single day for Optimized SEO and Websites!  AA Home Inspection has a whooping 468 Google Reviews and many more on other platforms thanks to Blipp Reviews.

Their plans start at just $39.99 per month!  Learn more about Blipp Reviews.