Web Agency FAQ
We hope you are able to find the answer you are looking for in our Frequently Asked Questions below. But, if you do not, please do not hesitate to get in touch with us.
What does web design mean exactly?
Web design is the process of laying out content, primarily in the form of headlines, paragraph text and images to represent your business online.
What is SEO?
SEO stands for search engine optimization. It refers to everything you can do on and off your website to increase the chances your website will rank highly in the search engine result positions (SERPs) for the keywords applicable to your business.
What is the difference between web design and web development?
Web design typically refers solely to designing a website.
Web development includes web design but also includes more advanced features and functionality.
What is OPM?
OPM is an abbreviation for online presence management. It encompasses all possible optimizations that can be made to get a business more exposure online.
What is PPC?
PPC is an abbreviation for pay per click. Another term used to describe PPC is SEM, or search engine marketing.
When you hear or see any of these terms being used, they are referring to paying for ads for your business to be displayed online on other websites.
How much does a website cost?
We can build a very solid starter website for as low as $1,500. We highly recommend to start off with a $2,500-$3,000 website as this allows us the time to complete many very important additional tasks that should be completed at the time a website is built.
We do our best to work within all budgets. Please do not hesitate to ask if we can work within your budget.
How long does it take for you to build a website?
It depends. Most websites are completed within 1 week from the time we start. Before we start, we will need all of the information we requested from you to be submitted. This is very basic info about your business and things like any logos, pictures, or videos you would like us to use.
What kind of websites do you build?
We build WordPress websites using the Divi Theme. This is a very popular option among many professional web design agencies. The beauty is, Divi is easy enough to learn basic edits so our clients can add, remove, or change text and images on their own if desired.
What types of businesses do you build websites for?
Local businesses are our specialty. By that we mean, if you serve people who are located near your business, we are a great fit. These include all types of service-based industries such as lawn care, HVAC, and plumbers, as well as dentists, restaurants, and retail businesses.
Do you build eCommerce sites?
eCommerce websites are not something we prefer to build for clients. We can certainly perform the SEO and marketing for eCommerce sites. If you do have a healthy budget for an eCommerce website and like our work, we can certainly talk about it. We do have several high performing eCommerce stores that we own. We built them, performed the SEO, and all that jazz on Shopify and WordPress.
How much does SEO cost?
Our SEO services are available in $1,500 increments. We used to bill monthly like most SEO companies do, but found setting a firm dollar amount is much more efficient and fair to both parties.
$1,500 is our minimum fee to engage our SEO services. For most small businesses, after investing $3,000 to $4,500 in their website and SEO, they find a nice new home at the top of the Google search results.
How long does SEO take?
If you ask Google, expect 3-6 months to get results from SEO efforts. We really tend to agree.
But, in all honesty, we often see results within 1-2 months that last for years to come.
What is included in your SEO service?
There is almost an endless list of things we can do to improve your SEO. We simply identify what will return the greatest ROI in the shortest amount of time and start going down the list while staying within your budget.
Here is a list of SEO items we will check and address if needed:
- Page Titles
- Page Meta Descriptions
- H Tags
- Alt Tags
- File Names
- File Sizes
- Site Speed
- Citation Building
- Citation Cleanup
- URL Structure
- Schema Markup
- Blog Content
- Check Canonical URLs
- Google My Business Optimization
We also often add missing pages like individual pages for each service. Google ranks web pages, not websites, this is why.
We also have noticed many service-based businesses are missing pages for each area they service. This helps your business rank in those areas located a little further away from your business.
We identify the sites ranking ahead of yours and then determine why. This is vital information to let us know specifically what will help your business in your market.